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February 15, 2013

The Benefits Of Bloodhound For Trade Show Organizers

The advantages of offering Bloodhound to your exhibitors and attendees.

As the organizer or manager of a large trade show or conference, there is a lot of pressure on you to ensure that everything runs smoothly and all of your exhibitors and attendees are satisfied during their time at the event. This can sometimes mean having to resolve problems or technical difficulties throughout the course of the event, or even providing everyone in attendance with resources that help produce a stress-free, thriving environment.

However, while there are a lot of things that you can do to ensure that you are putting on a great event or show as an organizer, the one thing that is going to keep exhibitors and attendees coming back to your event year after year is their individual success at the show.

Whether success comes in the form of an attendee who has discovered a product or service that they were in desperate need for, or a business who made an invaluable amount of qualified leads while exhibiting, you must put the right tools in their hands to help ensure that these goals are met.

In terms of collecting and exchanging contacts and leads, this means providing a top-notch lead management system that makes it as easy as possible for attendees to pass along their information to exhibitors, and for exhibitors to follow up and close on their leads once they return home from the event.

In fact, because three out of four exhibitors count on the lead retrieval systems that are provided to them by show organizers as their number one method for following up with attendees, providing the right lead management system may make all the difference when it comes down to whether or not someone is going to return to your event in the future.

Luckily, whether you are an event organizer, an exhibitor or an attendee, Bloodhound has the best features on the market for connecting people at an events, managing trade show schedules and events, and help manage leads and follow-ups.

Here are just a few more advantages that Bloodhound can offer to trade show organizers:

  • Make events easy to navigate: From the Bloodhound dashboard, you can create and control every aspect of your event. This includes uploading the schedule of activities, creating a map of the trade show floor, updating your exhibitor list, and providing media for all in attendance.
  • Have conversations with attendees and exhibitors: Attendees and exhibitors can use Bloodhound to connect with other event-goers through Facebook and LinkedIn. Plus, organizers can also utilize these helpful social media sites to monitor dialogue happening between those in attendance and reflect on what they can do to make future events better.
  • Stay up to date with event analytics: One of the most appealing aspect of Bloodhound for event organizers is the access that it provides to attendee and exhibitor behavioral data. For instance, you can view how many social connections your event generated, who the app’s power users were, and its overall adoption rate.

If you are interested in having Bloodhound be the featured lead management system at your next trade show or conference, the platform is completely free to organizers and can be set up in under two minutes. Simply upload your logo and event details, then you are ready to go! For more information on branded, stand-alone apps, contact Bloodhound today.